Post by sakibkhan50 on Feb 27, 2024 3:33:34 GMT
Don't feel like reading? Try listening to the article in audio mode Voiced by Amazon Polly With its 150 years of history, what began as a small brewery in Amsterdam founded by Gerard Heineken has today become the most famous beer brand in the world. 2023, which marks its 150th anniversary, has been a year full of campaigns for the brand, and we want to look back at some of Heineken's best campaigns of the year, cheers! Heineken celebrates its 150th anniversary Heineken-best-campaigns-2023-150-years-2 Heineken® | 150th Anniversary Hekkene, Aineken, Hakkinen, but how is it spelled? Through a TV commercial on air from 2 July to 26 August, Heineken chooses an unconventional story, making fun of the misspelling that the brand often encounters - it is not for nothing that it is one of the brands that is most often pronounced and written incorrectly -. What matters, however, according to Heineken, is to continue to give good moments to those who open a beer, as they have already done for 150 people, "in one way or another". But what defines a “good moment”? On the occasion of the campaign, Heineken created the Good Times Index , to monitor its ability to provide "good moments", on a scale from 0 to 100.
It would seem that the very essence of a beautiful moment is defined by the company with which it is experienced, therefore surrounding oneself with loved ones with whom to experience the here and now An alcohol free Super Bowl Let's go back to Ecuador Mobile Number List February 2023, when on the occasion of the Super Bowl, Heineken makes a rather curious choice: it presents a campaign focused on a totally non-alcoholic product, Heineken 0 . Heineken-best-campaigns-2023-ant-man-Paul-Rudd-1 Heineken 0.0 | Ant-Man and The Wasp: Quantumania Taking advantage of the release of the Marvel film, Quantumania, in the commercial we see Ant-Man played by Paul Rudd opening a beer, but be careful: a post-it reminds him of a series of things not to do, including not drinking beer. Heineken-best-campaigns-2023-ant-man-post-it-1 Heineken 0.0 | Ant-Man and The Wasp: Quantumania “No problem, alcohol free” A strong and clear message, different from what the brand usually communicates. There are no limitations, with Heineken 0 you can do everything, even be a superhero. “Not All Nights Out are Out” To continue the review of the best Heineken campaigns of 2023, we move to Brazil, precisely to the city of Sao Paulo.
4 friends have the "usual date" but one of them finds himself facing some obstacles on the road. When he finally manages to arrive at his destination, we understand that he is not headed to the bar with friends, but home, and that the people he had an appointment with are all there to play online. Directed by French director Frederic Planchon , this campaign from Heineken and Le Pub Brazil challenges the stereotype that gambling is an antisocial pastime . The brand bases its essence on sociality and therefore decides to celebrate the culture of gaming, often misinterpreted, as an important moment of socialization. Heineken-Brazil-best-campaigns-2023-Nights-out Heineken Brazil – Instagram Heineken Silver, an extra refreshing campaign Let's move on instead to another flagship product of the brand, Heineken Silver, which promises to be "extra refreshing, for real", thanks to a maturation process at -1°C which enhances its taste. Heineken Silver
It would seem that the very essence of a beautiful moment is defined by the company with which it is experienced, therefore surrounding oneself with loved ones with whom to experience the here and now An alcohol free Super Bowl Let's go back to Ecuador Mobile Number List February 2023, when on the occasion of the Super Bowl, Heineken makes a rather curious choice: it presents a campaign focused on a totally non-alcoholic product, Heineken 0 . Heineken-best-campaigns-2023-ant-man-Paul-Rudd-1 Heineken 0.0 | Ant-Man and The Wasp: Quantumania Taking advantage of the release of the Marvel film, Quantumania, in the commercial we see Ant-Man played by Paul Rudd opening a beer, but be careful: a post-it reminds him of a series of things not to do, including not drinking beer. Heineken-best-campaigns-2023-ant-man-post-it-1 Heineken 0.0 | Ant-Man and The Wasp: Quantumania “No problem, alcohol free” A strong and clear message, different from what the brand usually communicates. There are no limitations, with Heineken 0 you can do everything, even be a superhero. “Not All Nights Out are Out” To continue the review of the best Heineken campaigns of 2023, we move to Brazil, precisely to the city of Sao Paulo.
4 friends have the "usual date" but one of them finds himself facing some obstacles on the road. When he finally manages to arrive at his destination, we understand that he is not headed to the bar with friends, but home, and that the people he had an appointment with are all there to play online. Directed by French director Frederic Planchon , this campaign from Heineken and Le Pub Brazil challenges the stereotype that gambling is an antisocial pastime . The brand bases its essence on sociality and therefore decides to celebrate the culture of gaming, often misinterpreted, as an important moment of socialization. Heineken-Brazil-best-campaigns-2023-Nights-out Heineken Brazil – Instagram Heineken Silver, an extra refreshing campaign Let's move on instead to another flagship product of the brand, Heineken Silver, which promises to be "extra refreshing, for real", thanks to a maturation process at -1°C which enhances its taste. Heineken Silver